Snap’s “Spectacles” is paving the way for even more connectivity to your audiences with direct voyeurism.
Originally created in July 2011 by Evan Spiegel, Bobby Murphy, and Reggie Brown as “Picaboo”. Snap is now announced its intentions for IPO release in 2017, and projected to raise 3 billion dollars.
Priced at $129, “Spectacles” is looking to make this product as viral and ubiquitous as it’s ephemeral messages app.
Currently, the only Spectacles that is directly connected to its own proprietary messaging app, Snap is looking for ways to remain the go to choice to create content and ephemerically share.
The Spectacles make it effortless to share content from a first person’s point of view and quickly create posts, making Snapchat poised to maintaining it’s position as one of the go to platform to share content on.
The Spectacles themselves are one design, but come in three colors of “red, black, and turquoise”.
Looking what content creators create with these new Spectacles!
ERIC DONG 
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